In a demonstration of international comity and solidarity in sport, the Jamaica Olympic Association, JOA, and the Jamaica Paralympic Association, JPA, recently inked a renewal of their historic partnership with the Tottori Prefecture in a virtual signing ceremony. The first of its kind in global sport, the parties expressed continued confidence in their bi-lateral relationship. […]

Christopher Samuda, President of the Jamaica Olympic Association (JOA). Jamaica Olympic Association (JOA) President Christopher Samuda has made a case to further push for sport to embrace and institutionalise a commercial model, which should position it has a stronger driver of economic activity. “History tells us that sport long ago evolved into a business and the […]

The JOA believes that stakeholders will benefit from infrastructure development, tangible economic benefits and brand competitiveness Christopher Samuda; the President of the Jamaica Olympic Association, has urged sports stakeholders to institutionalize a commercial model. Embracing this model will help in growing economic activity.Samuda said that the principle drivers in this industry should be tourism, fan […]

From left: Jamaica Paralympic Association President Christopher Samuda; Sivakumar Gulasingam, assistant professor University of Toronto; Americas Paralympic Committee Executive Director Michele Formonte; and Dr Carol Lang, Seminar Convenor during the launch of the Caribbean Para Athletics Classifiers Seminar at the Altamont Court hotel in New Kingston yesterday. Jamaica Paralympic Association (JPA) president Christopher Samuda is […]

President of the Jamaica Olympic Association (JOA), Christopher Samuda, has once again called on sporting bodies to adopt a commercial model in delivering regional and international games. Samuda was speaking at a recent press conference to launch the hosting of the Pan American LacrosseAssociations’ Sixes Regional tournament by the Jamaica Lacrosse Association (JLA). The JOA […]